Digital Library at Rajiv Gandhi University, Arunachal Pradesh
The Digital Library at Rajiv Gandhi University, Arunachal Pradesh is an online emplacement for collecting, preserving, and disseminating the institute's quality teaching research and extension output to the Global community.
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http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/10893Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Saunders, Ruth | - |
| dc.date.accessioned | 2022-10-10T06:39:51Z | - |
| dc.date.available | 2022-10-10T06:39:51Z | - |
| dc.date.issued | 2017 | - |
| dc.identifier.isbn | 978-1-315-27094-4 | - |
| dc.identifier.uri | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/10893 | - |
| dc.language.iso | en | en_US |
| dc.publisher | Routledge | en_US |
| dc.subject | Marketing | en_US |
| dc.subject | New products | en_US |
| dc.title | Marketing in the Boardroom : | en_US |
| dc.title.alternative | Winning the Hearts and Minds of the Board / | en_US |
| dc.type | Book | en_US |
| Appears in Collections: | Management-2 | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Marketing in the Boardroom.pdf Restricted Access | 1.64 MB | Adobe PDF | View/Open Request a copy |
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