Please use this identifier to cite or link to this item: http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/11578
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dc.contributor.authorLerman, Dawn-
dc.contributor.authorMorais, Robert J.-
dc.contributor.authorLuna, David-
dc.date.accessioned2022-10-17T10:04:01Z-
dc.date.available2022-10-17T10:04:01Z-
dc.date.issued2018-
dc.identifier.isbn978-0-203-13969-1-
dc.identifier.urihttp://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/11578-
dc.language.isoenen_US
dc.publisherRoutledgeen_US
dc.subjectLanguage of Brandingen_US
dc.titleThe Language of Branding:en_US
dc.title.alternativeTheory, Strategies, and Tacticsen_US
dc.typeBooken_US
Appears in Collections:Management-2

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