Please use this identifier to cite or link to this item: http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7681
Title: Strategic Marketing: Planning and Control
Authors: Drummond, Graeme
Ensor, John
Ashford, Ruth
Keywords: Strategic Marketing
Issue Date: 2014
Publisher: Routledge
URI: http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7681
ISBN: 978-0-750-68271-8 (pbk)
Appears in Collections:Economics

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