Please use this identifier to cite or link to this item:
                
    
    http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7681| Title: | Strategic Marketing: Planning and Control | 
| Authors: | Drummond, Graeme Ensor, John Ashford, Ruth | 
| Keywords: | Strategic Marketing | 
| Issue Date: | 2014 | 
| Publisher: | Routledge | 
| URI: | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7681 | 
| ISBN: | 978-0-750-68271-8 (pbk) | 
| Appears in Collections: | Economics | 
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic Marketing.pdf Restricted Access | 4.69 MB | Adobe PDF | View/Open Request a copy | 
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