Digital Library at Rajiv Gandhi University, Arunachal Pradesh
The Digital Library at Rajiv Gandhi University, Arunachal Pradesh is an online emplacement for collecting, preserving, and disseminating the institute's quality teaching research and extension output to the Global community.
Please use this identifier to cite or link to this item:
http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7902| Title: | Essentials of Marketing Management |
| Authors: | Lancaster, Geoff Massingham, Lester |
| Keywords: | Marketing Management |
| Issue Date: | 2018 |
| Publisher: | Routledge |
| URI: | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/7902 |
| ISBN: | 978-1-315-17701-4 (ebk) |
| Appears in Collections: | Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Essentials of Marketing Management.pdf Restricted Access | 5.11 MB | Adobe PDF | View/Open Request a copy |
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