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Title: Marketing communications for local nonprofit organizations : targets and tools
Authors: Self, Donald R.
Wymer, Walter W .
Henley, Teri Kline
Keywords: Nonprofit organizations-Marketing
Communication in marketing
Issue Date: 2011
Publisher: Routledge / Taylor & Francis Group
Series/Report no.: Journal of nonprofit & public sector marketing;Vol.9
ISBN: 0-7890-1702-4 (alk. paper)
0-7890-1703-2 (pbk.: alk. paper)
Appears in Collections:Management

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