Please use this identifier to cite or link to this item: http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8201
Title: Relationship Marketing: Creating Stakeholder Value
Authors: Christopher, Martin
Payne, Adrian
Ballantyne, David
Keywords: Relationship Marketing
Issue Date: 2008
Publisher: Butterworth-Heinemann is an imprint of Elsevier
URI: http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8201
ISBN: 978-0-7506-4839-4
Appears in Collections:Management

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