Digital Library at Rajiv Gandhi University, Arunachal Pradesh
The Digital Library at Rajiv Gandhi University, Arunachal Pradesh is an online emplacement for collecting, preserving, and disseminating the institute's quality teaching research and extension output to the Global community.
Please use this identifier to cite or link to this item:
http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8423Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Kahle, Lynn R. | - |
| dc.contributor.author | Riley, Chris | - |
| dc.date.accessioned | 2022-07-27T10:06:10Z | - |
| dc.date.available | 2022-07-27T10:06:10Z | - |
| dc.date.issued | 2008 | - |
| dc.identifier.isbn | 1-4106-1000-4 (Master e-book ISBN) | - |
| dc.identifier.isbn | 0-8058-4826-6 | - |
| dc.identifier.uri | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8423 | - |
| dc.language.iso | en | en_US |
| dc.publisher | Taylor & Francis Group | en_US |
| dc.relation.ispartofseries | Advertising and consumer psychology; | - |
| dc.subject | Sports—United States—Marketing | en_US |
| dc.subject | Sports—United States—Psychological aspects | en_US |
| dc.subject | Communication in marketing | en_US |
| dc.title | Sports marketing and the psychology of marketing communication | en_US |
| dc.type | Book | en_US |
| Appears in Collections: | Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Sports Marketing and the Psychology of Marketing Communication.pdf Restricted Access | 2.26 MB | Adobe PDF | View/Open Request a copy |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.