Please use this identifier to cite or link to this item:
http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8532
Title: | Sensory marketing : research on the sensuality of products |
Authors: | Krishna, Aradhna |
Keywords: | Marketing--Psychological aspects New products--Psychological aspects Sensuality Senses and sensation Consumer behavior |
Issue Date: | 2010 |
Publisher: | Taylor & Francis |
URI: | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8532 |
ISBN: | 978-1-84169-753-6 |
Appears in Collections: | Management |
Files in This Item:
File | Description | Size | Format | |
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Sensory Marketing.pdf Restricted Access | 8.22 MB | Adobe PDF | View/Open Request a copy |
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