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Title: The marketing research guide
Authors: Stevens, Robert E.
Wrenn, Bruce
Sherwood, Philip K.
Ruddick, Morris E.
Keywords: Marketing research
Issue Date: 2008
Publisher: Routledge / Taylor & Francis Group
ISBN: 978-0-7890-2416-9 (hc. : alk. cover)
978-0-7890-2417-6 (pbk. : alk. cover)
Appears in Collections:Commerce

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