Digital Library at Rajiv Gandhi University, Arunachal Pradesh
The Digital Library at Rajiv Gandhi University, Arunachal Pradesh is an online emplacement for collecting, preserving, and disseminating the institute's quality teaching research and extension output to the Global community.
Please use this identifier to cite or link to this item:
http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8709Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Verhoef, Peter | - |
| dc.contributor.author | Kooge, Edwin | - |
| dc.contributor.author | Walk, Natasha | - |
| dc.date.accessioned | 2022-08-01T07:00:29Z | - |
| dc.date.available | 2022-08-01T07:00:29Z | - |
| dc.date.issued | 2016 | - |
| dc.identifier.isbn | 978-1-315-73475-0 | - |
| dc.identifier.uri | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8709 | - |
| dc.language.iso | en | en_US |
| dc.publisher | Routledge | en_US |
| dc.subject | Consumer profiling | en_US |
| dc.subject | Big data | en_US |
| dc.subject | Marketing–Data processing | en_US |
| dc.title | Creating value with big data analytics: making smarter marketing decisions | en_US |
| dc.type | Book | en_US |
| Appears in Collections: | Economics | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Creating Value with Big Data Analytics.pdf Restricted Access | 12.9 MB | Adobe PDF | View/Open Request a copy |
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