Digital Library at Rajiv Gandhi University, Arunachal Pradesh
The Digital Library at Rajiv Gandhi University, Arunachal Pradesh is an online emplacement for collecting, preserving, and disseminating the institute's quality teaching research and extension output to the Global community.
Please use this identifier to cite or link to this item:
http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8784| Title: | Strategic Marketing: Concepts and Cases |
| Authors: | Abratt, Russell Bendixen, Michael |
| Keywords: | Strategic Marketing |
| Issue Date: | 2019 |
| Publisher: | Routledge |
| URI: | http://rguir.inflibnet.ac.in:8080/jspui/handle/123456789/8784 |
| ISBN: | 978-0-429-48932-7 |
| Appears in Collections: | Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic Marketing Concept and cases.pdf Restricted Access | 13.96 MB | Adobe PDF | View/Open Request a copy |
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